The Recession Quiz

The Recession Quiz

With the threat of a looming recession in the United States, take a few minutes to figure out your roll in all of this! Do you turn your head and scoff at the very notion of a recession or does the very word send chills down your spine? Find out by

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The Recession Quiz

How does the threat of a looming recession make you feel about your business’ chances for success?

Question 1 out of 10

I feel scared and uncertain and am considering closing my business and getting a job. I’ll probably need to eat lean for a while and start saving some money, but overall I expect that I’ll weather the storm just fine. I’m excited and expect to come out of a recession in better shape than I went in. I have no doubt that I’ll be more successful later than I am now. I’m nervous, and I expect to feel a lot of negative effects, but I think I’ll survive.

The Recession Quiz

During a recession, what employee or staff changes would you be most likely to make?

Question 2 out of 10

Everybody has to go. Pink slip Friday is coming soon… I can do just about everything on my own. I’ll probably cut back to a skeleton crew and work a little harder. I don’t expect to let anyone go, but we’ll probably play it safe and not hire anyone new. Put out the want ads. I see the recession as a chance to pick up the talented people who were let go by other companies.

The Recession Quiz

During a recession, what changes to your marketing plans would you be most likely to make?

Question 3 out of 10

Cancel everything. There’s no sense of marketing during a recession. Nobody’s buying anything anyway. I’ll begin scaling down my marketing bit by bit as I see what’s happening with the economy. I’ll play it safe. I’ll keep the marketing in place that’s working now, but won’t spend too much time looking for new ways to market. Time to increase the budget. While my competitors are cutting back their marketing budgets, I’m going to increase mine, so I can slowly capture a larger portion of the market share…the share that they lose.

The Recession Quiz

How frequently do you currently communicate with your existing and past customers?

Question 4 out of 10

I send out an occasional greeting card and once in a while we put together a newsletter. I send out sale promotions every now and then. I try to communicate with my past customers multiple times per month. The last time they did business with me.

The Recession Quiz

During a recession, how likely would you be to participate in training or continuing education, or attend seminars?

Question 5 out of 10

I don’t expect to be spending any money on training or seminars. I plan on attending more seminars during a recession than normally. I’d be willing to attend a seminar or training if the price is right and I don’t have to travel. The only training I’m looking for is how to build a bomb shelter.

The Recession Quiz

During a recession, where are you most likely to cut back your spending?

Question 6 out of 10

I would cut everything. Across the board. I would cut payroll and marketing. I would try to cut back in miscellaneous, not revenue producing expenses. I’m not cutting back anywhere. I’m increasing spending.

The Recession Quiz

When a recession is over, what condition do you expect your business to be in as compared to your competition?

Question 7 out of 10

I don’t expect to be in business. I expect to dominate, and possibly put my competition out of business. I figure my competition will be in better shape than I will be. I predict it’ll be a wash and we’ll all be about where we started.

The Recession Quiz

How would you best describe the effects a recession would have on your business?

Question 8 out of 10

A recession would demolish my business. A recession would energize me and give me the boost I need. A recession would give me a black eye and a bloody nose, but I’d still be alive. A recession would knock the wind out of me, but I’d be able to continue.

The Recession Quiz

During a recession, if your competition increased their marketing spending, how would you most likely react?

Question 9 out of 10

I would raise the stakes and increase my spending even more. I would think they were nuts. I would whimper. I wouldn’t pay much attention.

The Recession Quiz

How would you describe your current lead generation and customer attraction system?

Question 10 out of 10

I operate a lead and customer generating machine. I know exactly what I’ll get out of it each month and I can tell you exactly where every lead and customer came from. I rarely get any new leads or customers. There’s no system. I take what I can get. Not much of a system. My system isn’t perfect, but I get a decent supply of new leads and customers each month.

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